In an article on tips on designing effective Infographics on Naldz Graphics, author Marvi Ocampo talks about the importance of designing effective Infographics which help communicate the information in a simple yet effective manner. An infographic should be focused and simple and must accurately represent the facts from the data. Storytelling through visually appealing elements like a good design and bright colors are essential for capturing the audience’s attention in a manner that can be retained by them. As is the case with any visual medium, it is important to let the picture do the talking. The most impactful Infographics are the ones that use minimal text, and just the right amount of numbers to present relevant information in a crisp manner.