Then, go to the first article. I don;t really see an article here but in the second paragraph, you should just discuss the article. Cite the article and the authors and put in active links to them. Be sure the active links open to a new window.
First thing is first, what to communicate to your audience through social? Mashables, Todd Wasserman, encourages small business marketing executives to as yourself: Do you follow a brand? Why? The answer to this question typically falls within one of these three reasons:
· Passion: Connecting with one of your passions and/or interests.
· Personality: Entertaining you with their engaging personality.
· Transparency: Providing interesting and/or important information to you.
NOW you need a italicized paragraph of you and your background. give them your name and the fact you are a graduate student at Northwestern. Tell them the career / industry you are seeking and end with your Twitter @ tag.