Tuesday, October 22, 2019

Game Marketers: 3 strategies for your esports marketing business


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Great articles for marketers in the E-sports industry!

Article 1 : Game on: seven insights on formulating an esports marketing strategy                                                    https://www.eventmarketer.com/article/insights-formulating-esports-marketing-strategy/
                 Posted on May 13, 2019 by Kaylee Hultgren



Article 2: 11 Esports Marketing Strategies That Will Get You In The Game
                  https://penji.co/esports-marketing/
                 Posted on September 5, 2019 by Karen Garces


Recommendations:

1.     ACTIVATE LOCALLY - Focus on a local market firstly, then move into larger national and global campaigns.
2.     STUDY THE FANS  - Know your fans community is extremely important to esports
3.     THINK DIGITAL FIRST - Engage with audience digitally all the time.

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