CREATIVE SPECIALISTS: 3 Action Items to consider when adding building and emphasizing your companies brand

How Branding Communicates School Pride, Culture and Legacy

by Bill Massey and Emily Parris, AthleticBusiness.com

·      Be consistent – All content should be consistent across the board in order to establish a brand. 

·      Pay Attention to Detail – The little things make the biggest difference, don’t overlook details in the design. 

·      Embrace a theme – Embracing a theme allows the building of a brand and keeps content consistent.

(https://www.wordtracker.com/academy/social/getting-started/social-media-branding)

 10 Social Media Branding Strategies Every Business Should Follow

By Domique Jackson, Sproutsocial.com  

·      Develop Voice – Who or what does your company represent?

·      Be Authentic – Make sure you aren’t trying to be someone you’re not! 

·      Build a Network – Creating a network of influencers and supporters is important to the growth of your brand.