- Increased Sales for Party Prep - The Super Bowl means party time so celebrate with them.
- High Revenues in City – The biggest party is thrown in the host city and you want to be invited.
- Advertising has some Impact – For some brands, a commercial is worth it but others should skip the big spend and celebrate in other ways.
Elle Bausch is a student at Northwestern University in the Medill IMC graduate program. In May 2016, she graduated from the University of Missouri, Columbia journalism school. Throughout her studies, Elle interned for the PR department of the Mall of America as well as the PR department of the Minnesota Vikings. She will graduate Northwestern in December 2017.