|Audiences prefer to sue tablets in their spare time|
In "Facebook:Video will be 70% of mobile traffic by 2021" , Jefferson Graham, USA Today columnist, reported that video will be 70% of mobile traffic by 2021 and Facebook is working on new tools to get more people to use its video streaming Live. Even though there are various forms to express content online, video will be a primary form in the future. This reminds that digital managers should figure out the strategy that will be used in the video predominant digital world.
- Design tablet content: try to design some content that is suitable for audiences to consume it by using tablets.
- Produce Video first: producing video content is primary for digital media since audiences would love to watch videos online especially mobile users.
- Create live channel: creating live channel is an effective way to gain more engagements of audiences.