New York Times writer Emily Steel recently interviewed Netflix CEO Reed Hastings one-on-one for her article "Netflix is Basing Its Future on Exclusive Programming." He talks about Netflix’s stock boom and recent bevy of original programming such as House of Cards, Orange is the New Black, Bloodline, and Marvel’s Daredevil. Hastings also clarifies his company’s relationship with HBO – Netflix does not want to kill HBO. It wants to kill plugged-in TV.
- Find Streamers - Internet television streamers are looking for new projects too – pitch to their needs just like you would to traditional networks.
- Get Online - Find a way to move your company’s new and completed content to Netflix, Hulu, Amazon Prime, or even all three if possible.
- Play with Format - Online streaming allows for all the rules of traditional television to be broken – explore longer and shorter-format works to reach new audiences.