- Arm your company with data analytics talents. Translating the data from nonsense to valuable insights require adept skills in manipulating data as well as strategic mindset of incorporating data into business context. The intersected talents in both areas will lead your company to a prosper future.
- Clearly define your data analytics strategy. Simply collecting data will not enable you to unleash its potential value. As companies are developing their media strategy, content strategy and so forth, it is wise to take into account data analytics strategy as well. Without a strategic approach of digesting BIG data, you’ll be overwhelmed as opposed to have a clear clue about what’s going on.
- Get the most out of data to optimize your business decisions. Through these actions, you will possibly secure a static spot in the stormy red ocean.
Ci Yuchian had 2-year experience in Social Marketing and Public Relations. Now she's majoring in Integrated Marketing Communication at Northwestern University. She has a focus in data analytics as well as hands-on experience in entrepreneurship of analytics field.